Today in Madonna History: February 18, 2006

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On February 18 2006, Shaun Woodford spoke to the BBC about how he was challenged to transform the back of an everyday van into a ’70s nightclub on wheels for Madonna’s Sorry music video.

Shaun said that when his customized car firm in Wales first received the request to pimp out the van with pink neon lights, lilac shag carpet and mirror disco balls, he thought it was a joke.

“We weren’t sure what to think at first! And it was only when we got the go ahead, that we knew it was for Madonna’s video.”

Shaun’s team at AB Styling Ltd were given one week to complete the job.

“Everything we needed had to be ordered in and there was a couple of moments where I thought it was going to be touch and go, but we did manage it.”

Shaun delivered the van on time and spent the week on set.

“It was a brilliant experience and by far the biggest job we’ve ever done – you can’t get bigger than Madonna.”

MTV documented and aired the makeover of the van in an episode of Pimp My Ride.

Today in Madonna History: February 17, 1996

On February 17 1996, the maxi-single for You’ll See spent its final week on the Maxi-Single Sales chart in Billboard magazine at #40.

The release had a notably short run on the Maxi-Single Sales chart (by Madonna’s typically high standards), spending only three weeks on the proper chart, after debuting on the Bubbling Under chart at #52. It peaked at #18 on February 3rd.

There are several potential reasons that could explain the low sales of its maxi-single. Ballads, unless heavily and successfully remixed, naturally generated less interest with this format, which was primarily geared towards attracting dance music listeners. Many of Madonna’s ballads were not released in the format for this reason. You’ll See was not given an officially released remix treatment but instead featured a Spanish-sung version of the song, an instrumental version, and a live version of another previous ballad hit, Live To Tell.

Further reducing any incentive to buy the maxi-single was the fact that standard U.S. CD and cassette single inexplicably included three of the four cuts featured on the maxi-single, leaving only the Spanish version as an exclusive track on the latter. One wonders if the inclusion of the live version of Live To Tell on the normally two-track standard single was possibly due to a pressing error that they decided to go ahead and release, since it is not listed on the sleeve but is instead promoted as a nameless bonus track on an outer label affixed to the CD and cassette single cellophane (its inclusion is noted on the physical disc and cassette).

Only one Madonna maxi-single issued in the U.S. had both a shorter run and a lower peak on the Maxi-Single Sales chart, and it was another hit ballad. I’ll Remember spent only two weeks on the chart (plus its first week on the Bubbling Under chart), peaking at #30 on May 21, 1994. Similarly, it was also padded with a live cut. However, it also included some creative reworkings of the track by William Orbit, making the reason for its dismal placement on the chart more perplexing. In terms of contents value, it easily outshines the You’ll See maxi-single.

In Canada, You’ll See was only issued as a CD maxi-single, with no standard single being issued on cassette or CD.

Today in Madonna History: February 16, 1984

On February 16 1984, Madonna appeared on the cover of Smash Hits magazine.

The article indicates that Madonna’s “next project is a follow-up LP. It’s to be produced by Trevor Horn, possibly Nile Rodgers and John “Jellybean” Benitez – her on and off boyfriend (off at the moment).”

Madonna is quoted in the article as saying, “Three to four years ago dancing was the most important thing – now it’s music. That will lead on to something else .. acting. Above all I want to be an all-round entertainer. And happy.”

Today in Madonna History: February 15, 1984

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On February 15 1984, Madonna’s Borderline single was released in North America. Borderline was the fourth North American single to be released from her self-titled debut album, while in most other markets Lucky Star was released ahead of Borderline. It was written and composed by producer Reggie Lucas, and remixed by Madonna’s then-boyfriend John “Jellybean” Benitez.

In an interview recalling the launch of Madonna’s recording career, Sire Records head Seymour Stein stated, “I dared to believe this was going to be huge beyond belief, the biggest thing I’d ever had, after I heard Borderline. The passion that she put into that song, I thought, there’s no stopping this girl.”

In the United States, Borderline became Madonna’s first top-ten hit when it reached #10 on the Billboard Hot 100 on June 16, 1984. In Canada, it peaked at #25 on September 15, 1984.

Today in Madonna History: February 14, 2013

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On February 14 2013, Mark Kamins, Madonna’s ex-boyfriend, and pioneering DJ-producer who helped launch her career, died.

A fixture in the downtown New York City scene of the early 1980s, he held court at Danceteria and produced Madonna’s debut single, Everybody.

In a statement to The Hollywood Reporter, Madonna wrote:

“I’m very sorry to hear about Mark’s death. I haven’t seen him for years but if it weren’t for him, I might not have had a singing career. He was the first DJ to play my demos before I had a record deal. He believed in me before anyone else did. I owe him a lot. May he Rest in Peace.”

Today In Madonna History: February 13, 1999

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On February 13 1999, Madonna’s music video for Nothing Really Matters premiered on MTV.

The video was directed by Johan Renck and filmed in January 1999 at the Silvercup Studios in Long Island City, New York.

The kimono Madonna wore in the video was created by Jean-Paul Gaultier.  

Madonna stated that the inspiration behind the video was from the 1996 novel Memoirs of a Geisha. Madonna later stated; “The whole idea of a geisha is a straight metaphor for being an [entertainer] because, on one hand you’re privileged to be a geisha, but on the other hand you’re a prisoner.” Madonna also choreographed her own moves on the video, as she stated “I don’t like how other people say how I should move, I’m my own best choreographer.”

Today In Madonna History: February 12, 2002

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On February 12 2002, Madonna: Drowned World Tour 2001 was named Best Music DVD at the 1st annual UK DVD Awards in England.