On May 12 1998, Madonna’s Ray of Light music video premiered on MTV Live.
The video was directed by Jonas Åkerlund. Madonna’s scenes were shot in early April 1998 at MTV’s Times Square studios in New York and Los Angeles. The background images were shot in various cities, such as Los Angeles, New York, London, Las Vegas, and Stockholm.
On April 6 1998, an exclusive studio performance of Frozen was broadcast during the Hey! Music Awards II on Fuji-TV in Japan. Madonna was also honoured with an award during the ceremony, and offered the taped performance and acceptance speech in lieu of attendance.
On March 14 1998, Madonna’s Ray of Light album was reviewed in Billboard magazine.
The Ray of Light album would debut at #2 in the U.S. the following week, being held back from the top spot by the blockbuster soundtrack for the film, Titanic.
Meanwhile in Canada, the album would enter the chart at #1, pushing Titanic into the runner-up position.
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On March 6 1998, Madonna spent the day in Toronto, Canada conducting a press conference and various print interviews to promote her new album, Ray Of Light, released earlier that week. She ended the day with a live, hour-long interview on Much Music hosted by VJ’s Master T (personally selected by Madonna herself after viewing reels of the station’s on-air personalities) and Geneviève Borne (a self-proclaimed Madonna fan and VJ from Much Music’s French-language sister station, Musique Plus).
The much-hyped event, which marked Madonna’s first and only visit to the Much Music studios, was prefaced by the Canadian music video channel’s second Madonnathon – a day of all-Madonna programming. The first, which featured her 1992 interview with Jonathan Ross and a then-recent press junket interview with The New Music’s Jana Lynne White (and all of her music videos), aired in January of 1993 at the height of the Sex/Erotica/Body Of Evidence backlash.
After the appearance was announced, fans seeking a limited hot spot inside the studio for the interview were asked to call in and were queried a series of Madonna-related trivia questions to prove their worthiness, while others who didn’t make it inside lined the streets of the Queen St W studios on the day of the event to welcome the Queen of Pop to Toronto.
On March 4 1998, Madonna’s Frozen debuted at number eight on the Billboard Hot 100.
The lead single from Ray of Light climbed to number two on April 4 1998, behind the K-Ci & JoJo song All My Life. Frozen became the sixth single by Madonna to reach the top two position, surpassing Elvis Presley for the most number-two songs.
On March 3 1998, Madonna’s seventh studio album, Ray Of Light, was released in North America. Happy 25th Anniversary!
Spawning five singles and winning four Grammy awards, it garnered near-universal acclaim upon its release and it is often cited as a high watermark in Madonna’s career as a recording artist.
Ray Of Light was produced by Madonna & William Orbit with additional production by Patrick Leonard & Marius De Vries.
On March 1 1998, Madonna’s Ray Of Light album was featured in an episode MTV’s Ultrasound.
Kurt Loder visited Madonna in the studio during the recording of the Ray Of Light album in late 1997 for an exclusive chat and behind-the-scenes look into her recording process. He later joined her on the set of the Frozen video to conduct an additional interview for the episode. Madonna chatted about motherhood, her recent spiritual awakening, and the inspiration behind the album. Kurt also conducted interviews with collaborator William Ørbit, Guy Oseary and the director of the Frozen video, Chris Cunningham.
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