On February 5, 2012, Madonna performed the Super Bowl XLVI halftime show at the Lucas Oil Stadium in Indianapolis as part of Super Bowl XLVI. The performance featured Madonna with special guests LMFAO, Nicki Minaj, M.I.A. and Cee Lo Green. Madonna’s performance broke a record as the most-watched Super Bowl halftime show in history at the time, garnering 114 million viewers. Lady Gaga’s 2017 show is the current record holder with 117 million viewers.
Madonna performed Vogue, Music, Give Me All Your Luvin’, Open Your Heart/Express Yourself and Like A Prayer.
On January 29 2012, Live Nation Entertainment and Interscope Records released a press release announcing Madonna’s Give Me All Your Luvin’ single:
Madonna will be releasing her new single Give Me All Your Luvin’ featuring Nicki Minaj & M.I.A. on February 3rd, three days before her highly anticipated Bridgestone Super Bowl halftime performance. Give Me All Your Luvin’ is the first single from Madonna’s upcoming album MDNA, her 12th studio album and follow up to 2008’s Hard Candy which debuted at No. 1 in 37 countries. The song was written by Madonna, Martin Solveig, Nicki Minaj and M.I.A, composed by Martin Solveig and Michael Tordjman and produced by Madonna and Martin Solveig.
Where does this single rank for you in the history of Madonna’s hit singles? Is it a favorite? Forgotten? Should she perform it again?
On December 8 2011, Nicki Minaj tweeted that she was on the set of Madonna’s new music video for Give Me All Your Luvin’. Minaj said that Madonna gave her a birthday kiss on the lips. M.I.A. later tweeted that the video shoot was a success, saying, “Madonna killed it! A legend!”
On July 4 2015, Madonna’s third single off of Rebel Heart, Bitch I’m Madonna, was the Hot Shot Debut at #26 on Billboard’s Dance Club Songs Chart in the USA.
Bitch was Madonna’s 4th highest debut after Secret debuted at #18, Give Me All Your Luvin’ at #24 and Hung Up at #25.
Not bad for an irrelevant aging has-been!
On February 2 2012, Madonna’s Give Me All Your Luvin’ music video had its world premiere during an episode of American Idol.
On November 8 2011, the demo version of Madonna’s Give Me All Your Luvin‘ (then titled Give Me All Your Love) was leaked, resulting in the arrest of a 31-year-old man from Spain for copyright violations.