On April 13 1995, Bedtime Story was released as a single in North America by Maverick/Sire as the third single from the album Bedtime Stories. The song was written by Björk, Nellee Hooper & Marius DeVries and was produced by Madonna & Nellee Hooper.
Bedtime Story was released in Europe in February but the release was delayed for several months in North America due to the prolonged chart reign of her previous single, Take A Bow.
The commercial maxi-single featured remixes by Junior Vasquez and Orbital. Additional promo-only remixes by Mark Picchiotti & Teri Bristol were also later serviced to clubs.
An official remix video was released to promote the Bedtime Story maxi-single. It was edited by Ed Steinberg – the director of Madonna’s very first music video for Everybody in 1982 – and was set to Junior’s Single Mix.
On February 15 1984, Madonna’s Borderline single was released in North America. Borderline was the fourth North American single to be released from her self-titled debut album, while in most other markets Lucky Star was released ahead of Borderline. It was written and composed by producer Reggie Lucas, and remixed by Madonna’s then-boyfriend John “Jellybean” Benitez.
In an interview recalling the launch of Madonna’s recording career, Sire Records head Seymour Stein stated, “I dared to believe this was going to be huge beyond belief, the biggest thing I’d ever had, after I heard Borderline. The passion that she put into that song, I thought, there’s no stopping this girl.”
In the United States, Borderline became Madonna’s first top-ten hit when it reached #10 on the Billboard Hot 100 on June 16, 1984. In Canada, it peaked at #25 on September 15, 1984.
On February 13 1995, Bedtime Story was released in Europe by Maverick Records as the third single from the album Bedtime Stories. In North America, the single was delayed until April due to the sleeper success of Take A Bow, which continued its slow-but-steady climb to the top of the Hot 100.
Bedtime Story was written by Björk, Marius De Vries & Nellee Hooper and was produced by Hooper & Madonna. Björk’s original demo, titled Let’s Get Unconscious, was reworked by Hooper & DeVries and renamed Bedtime Story for its submission to Madonna. Björk later revisited elements of the song’s lyrics in Sweet Intuition–a b-side from her 1995 single, Army Of Me.
In a 2001 interview for NYLON magazine, writer James Servin asked Björk whether it was true that she had written the lyrics to Bedtime Story for Madonna because she liked the idea of her expressing a viewpoint that was paradoxical to her controlled public image:
“I think at the time, yes. But that’s like six years ago, when everything about [Madonna] seemed very controlled. I think she’s a very intuitive person, and definitely her survival instincts are incredible. They’re like, outrageous. At the time, the words I thought she should say were, ‘I’m not using words anymore, let’s get unconscious honey. Fuck logic. Just be intuitive. Be more free. Go with the flow.’ Right now, she seems pretty much to be going with the flow.”
This prompts me to ask Björk if she thinks she might have put those mellowing-out thoughts into Madonna’s head. “Well, I wouldn’t credit myself for that,” she says. “Not at all. That’s a question for you to ask her.”
I sent a fax to Madonna via her publicist Liz Rosenberg, with the question: “Did singing the lyrics Björk wrote for Bedtime Story lead you in the direction of going more with the flow?” A day or two later, I receive this e-mail from Liz Rosenberg: “I wish I could get an answer from Madonna for you. She’s deep into rehearsals for her tour, and I can’t get any info from her for a while. I can tell you that Madonna certainly thinks Björk is inspiring and a brilliant artist. Madonna is a huge fan of her music. I’ve never thought Madonna was a ‘go with the flow’ person before or after recording Bedtime Story. She goes with a flow – but it’s a flow of her own creation, if you know what I mean.”
On October 27 1996, Madonna’s You Must Love Me (the lead single from Evita) was released.
Kathleen Guerdo’s review for Billboard:
“Madonna delivers what is by far one of the strongest vocal performances of her career, comfortably scaling to the song’s demanding soprano heights while infusing it with delicate, heart-rending emotion. This bodes well for the creative potency of the rest of the soundtrack, which is due Nov. 14. Prepare for wall-to-wall airplay of this flawless ballad on pop and AC radio.”
On September 22 1998, The Power of Good-Bye was released as the third North American single from the Ray Of Light album. It was the fourth single in international markets that opted to release Drowned World/Substitute For Love as the album’s third single.
In the UK, the release was promoted as a double A-side single with Little Star.
The Power Of Good-Bye was written by Madonna & Rick Nowels and was produced by Madonna, William Orbit & Patrick Leonard. An earlier demo version of the track, believed to have been produced by Madonna & Leonard prior to Orbit’s involvement in the project, leaked in 2002.