Today in Madonna History: October 15, 1998

On October 15 1998, an article by Chuck Philips ran in the LA Times regarding a dispute between the principal shareholders of Maverick Records – Freddy DeMann, Guy Oseary and Madonna.

A feud between the founders of Madonna’s Maverick Records, one of the most successful start-up labels of the decade, is threatening to undercut the label’s value if it goes up for sale next year. Sources said Maverick co-Chairman Freddy DeMann might leave the company before January with a buyout package worth more than $20 million. Representatives for Madonna, DeMann and Maverick minority owner Guy Oseary have been meeting regularly in Burbank to resolve the matter with senior brass at Time Warner’s Warner Music Group, which owns 50% of Maverick. None of the principals involved in the discussions would comment, but sources said Madonna and Oseary have wanted DeMann to leave for more than a year and have asked Warner to underwrite his exit. The disagreement is likely to undercut the trio’s bargaining power when its joint-venture deal with Warner runs out in July.

Maverick could command as much as $200 million on the open market if Warner chooses not to exercise its option to buy the company next year, sources said. The label has generated more than $750 million in revenue since 1992 selling music by such acts as Alanis Morissette, Prodigy and Candlebox. Discord among Maverick’s principals, however, has hampered the trio’s ability to attract suitors and has given Warner the upper hand in the negotiations, sources said. Indeed, one proposal on the table calls for Warner to put up the money to finance DeMann’s exit and possibly give Madonna and Oseary a higher stake in the label in exchange for a commitment from them to extend their joint venture with Warner for five to seven years, sources said.

The size of DeMann’s exit package will depend on what value the parties assign Maverick, sources said. DeMann is likely to walk away with at least $20 million to cover his 20% stake in Maverick but could be paid twice that amount before the talks conclude, sources said. DeMann is being represented in the negotiations by financier Jerry Perenchio, a longtime friend. One source said the 59-year-old DeMann is upset because he wants to sell Maverick in July and cash out, but Oseary and Madonna prefer to negotiate for a bigger stake in the company, with plans to sell in six years. Other sources, however, said DeMann is being forced out by Madonna and Oseary–who, until recently, have relied on his expertise to navigate their careers, as well as manage the record label now at the center of the dispute.

Madonna and DeMann launched Maverick in 1992 as a joint venture with Warner, which put up about $10 million to finance the partnership. Initially, the company was viewed as little more than a vanity label–a bargaining chip used by Warner to sweeten its offer during contract renegotiations with Madonna, who is signed to the company as a recording artist. DeMann had pitched the label concept to Madonna, whose career he had managed since her arrival on the pop music scene in the early 1980s. He then built the label from scratch, hired its staff and even came up with the company’s name–a combination of letters culled from Madonna, Veronica (the singer’s middle name) and Frederick (his first name).

One of DeMann’s first hires at Maverick was Oseary, a 19-year-old with virtually no experience in the music business who was a friend of DeMann’s daughter. DeMann took Oseary under his wing and gave him a job as Maverick’s artist and repertoire man, the employee responsible for discovering musical talent. Oseary delivered his first hit in 1993 with the Seattle rock act Candlebox, whose debut album sold 4 million copies. Oseary then came across a tape of Morissette, an unknown Canadian singer whose demo had been rejected by every major record company. He liked what he heard and played it for DeMann, who agreed to sign her to Maverick. The album eventually sold more than 28 million copies worldwide. Following Morissette’s success, Oseary’s profile rose dramatically. The young executive was rewarded with a minority stake in Maverick and tensions soon began to mount within the company, sources said.

In 1996, Madonna dumped DeMann as her manager and ultimately hired Q-Prime’s Cliff Bernstein and Peter Mench to represent her. A friend of Oseary’s is said to have helped facilitate the singer’s move to Q-Prime, sources said. Within a year, representatives for Madonna and Oseary began to lobby Warner for help in financing an exit package for DeMann, sources said. Warner turned the request down last October but resumed discussions with representatives for the trio a few months ago after rumors surfaced that Sony Music might be interested in acquiring Maverick or hiring Oseary and Madonna next year to start a new label, sources said.

It is unclear why Madonna, Oseary and DeMann couldn’t maintain a united front until after their Warner deal runs out in July. The dispute, however, appears to be heating up as Maverick prepares for the Nov. 3 release of Morissette’s follow-up album, one of the most widely anticipated projects of the year. During the last few weeks, executives from Warner have held meetings with Madonna’s attorney Allen Grubman, Oseary’s lawyer John Branca and DeMann’s representatives Perenchio and attorney Larry Kartiganer. While nothing has been decided, sources said the matter is expected to be resolved by the end of the year and possibly even before Morissette’s album hits the street.

Today In Madonna History: March 31, 2010

On March 31 2010, Madonna’s former manager, Caresse Henry, passed away at the age of 44. Her death was later ruled a suicide.

Caresse had initially worked as an assistant to Madonna’s former manager, Freddy DeMann, before becoming Madonna’s personal assistant. When Madonna parted ways with DeMann in 1997, Caresse took the reigns as Madonna’s manager and remained in the role until late 2004. Caresse had also managed the careers of Ricky Martin, Jessica Simpson, Paula Abdul and Joss Stone, among others.

Caresse was credited as an artistic manager and executive producer for the HBO special: Madonna: Drowned World Tour 2001.

Liz Rosenberg (Madonna’s publicist at the time) released a statement to the press explaining that Caresse died of a self-inflicted gunshot at her home in Irvine, California. She was survived by her two children, a sister, a brother and her parents.

Today in Madonna History: October 13, 1983

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On October 13 1983, Madonna performed Burning Up, Everybody and Holiday at Camden Palace’s Thursday Party Night in London, England.

The following article about Madonna’s performance was originally published on October 15 1983 by The Guardian:

This could be the way pop promotion is going – new artists launched not with a full concert, but with the live equivalent of a video clip.

The scene at the Camden Palace in the early hours was like something from a British version of Flashdance. The place was packed with the usual exotically dressed clientele – there to see and be seen rather than just listen to the music – when the dancing was interrupted by what’s known on the American disco scene as a “track date.”

Pioneered by the likes of Grace Jones, this is a cut-price promotion device in which a disco artist suddenly appears for half an hour, singing live to backing tapes.

This demonstration was by a white girl in her early twenties, known simply as Madonna, a dancer who moved to New York from the Mid-West as an ambitious teenager and is currently the most important new figure in the American dance scene.

She succeeded partly because she makes great records and partly because she has turned the boring idea of a track date into an exotic event.

Dressed in holocaust chic – black top, black skirt and leggings, lots of bare midriff, and hair in ringlets – she sang well, with a husky, black-sounding voice, and danced even better. She hurtled around the stage, mostly swivelling her hips like a belly-dancer while performing her songs like Lucky Star and the stirring Holiday.

Given a full set and a live band behind her, Madonna would seem to have the makings of a major star, so it’s no wonder she is now being managed by the man who guided Michael Jackson’s recent career.

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Today in Madonna History: October 12, 1991

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On October 12 1991, Madonna and Freddy DeMann attended the wedding of entertainment attorney Allen Grubman and real estate broker Deborah Haimoff.

The wedding was held at the New York Public Library.  Other guests included Robert De Niro, David Geffen and Mariah Carey.

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Today in Madonna History: April 20, 1992

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On April 20 1992, Madonna signed a deal with Time Warner to set up her own multimedia entertainment company called Maverick.

The 7-year arrangement (with an option to extend to 11 years) allowed Madonna to run Maverick with her then long-time manager, Freddy DeMann, and have its headquarters based in Los Angeles.

Madonna was advanced as much as $60 million for the deal that included music publishing, television, film, merchandising and book-publishing.

David Geffen said this of the deal:

“Madonna’s deal is certainly extraordinary, but I think she’s a great talent with a great will, and if she wants to do something she’ll do it. She works very hard, takes big risks and stays at the cutting edge of what’s happening.”

Charles Koppelman, the chief operating officer of EMI Records North America, had this to day:

“If anyone is going to get a deal of this magnitude, she is the kind of artist to give it to, she’s the exception: someone who taps into artists and musical genres before the rest of the world does. In other deals where artists get their own labels, such perks are usually window dressing to satisfy their egos. Madonna’s different. I would bet on her to make something more of it.”

The first two projects released under Maverick included Madonna’s own Erotica album and her coffee table SEX book, in October of 1992.

Today in Madonna History: December 15, 1990

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On December 15 1990, the LA Times printed a feature article by Robert Hilburn, about Madonna’s forth-coming laser-disc release of the Blond Ambition tour.

Can Madonna sell laser-disc players as well as she sells herself? Pioneer Artists, the nation’s leading distributor of music-related laser discs, hopes so. In a move virtually unprecedented in the video industry, Pioneer has just released Madonna’s Blond Ambition World Tour Live exclusively on laser disc. Normally, video packages of this nature are released on videocassette two to six weeks before they are released on laser-disc. In this case, however, Blond Ambition won’t be released on videocassette for at least a year.  Steven Galloway, president of Pioneer Artists, said he hopes the fact that an artist of Madonna’s stature would release a video only on laser disc will send a signal to millions of potential laser customers that the new format has finally come of age.

Galloway said that the laser exclusive with Madonna grew out of an agreement last spring for Pioneer, the electronics hardware and software giant, to sponsor her tour.

“I contacted her manager, Freddy DeMann, long before the tour started in hopes of getting the laser-disc rights to any video that was going to be shot in association with the tour,” Galloway said. DeMann was meeting with potential corporate sponsors at the time, Galloway said, and he asked if Pioneer would be interested in sponsoring the tour. The company apparently jumped at the opportunity.

“Madonna is the ideal artist to reach the new demographics that we are hoping to attract with the new, low-priced combination CD and laser players . . . the young, hip 18-35 audience,” Galloway said.

“Until these low-priced players arrived, laser discs were considered something just for the high-end market . . . a rich man’s toy. But that has changed and Madonna seemed the ideal artist to drive that point home.”

And what about the Blond Ambition package itself?

The video is based on the same concert in Nice that HBO broadcast live last summer, but the new, edited laser version offers much more of the vitality and charm of the show itself than the HBO special.

Today in Madonna History: January 4, 1991

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On January 4 1991, Madonna responded to a Rabbi’s accusation of anti-semitism for the song lyrics in the remix of Justify My Love, called The Beast Within.

Rabbi Abraham Cooper, associate dean of the Simon Wiesenthal Center for Holocaust Studies, accused Madonna of insulting Jews by using this Bible reference:

“I know your tribulation and your poverty and the slander of those who say that they are Jews, but they are not, they are a synagogue of Satan.”

In a letter sent to Madonna’s manager, Freddy DeMann, Rabbi Cooper said the Wiesenthal Center was outraged and wanted the quotation withdrawn. “The imagery of ‘Jew as Devil’ has led to untold violence against the Jewish people and slander against Judaism over the course of the last 2,000 years,” the rabbi wrote.

He charged that the phrase could “contribute to those who seek to promote anti-Semitism” and said that neo-Nazi groups had used such imagery to promote racist ideology among youth.

Madonna responded with this statement:

“I certainly did not have any anti-Semitic intent when I included a passage from the Bible on my record. It was a commentary on evil in general. My message, if any, is pro-tolerance and anti-hate. The song is, after all, about love.”

Rabbi Cooper said he took Madonna at her word.

“She was direct to the issue, she responded quickly and we’re relieved that she did so,” the rabbi said.

How did you feel about The Beast Within the first time you heard it? 

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