Today in Madonna History: June 19, 2012

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On June 18 and 19 2012, Madonna was in Florence, Italy, shooting the music video for Turn Up the Radio.  The video was directed by Tom Munro.  Tom had previously directed Madonna’s music video for Give It 2 Me in 2008.   

The video was released on July 16, 2012.

Today in Madonna History: May 3, 2012

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On May 3 2012, the May 9th issue of Vanity Fair Italy started to hit newsstands.

The issue included an 8-page article and featured photos taken during the making of the Truth or Dare fragrance campaign.

Today in Madonna History: April 19, 2012

On April 19 2012, Madonna spoke about Dick Clark’s passing (April 18 2012):

“Even though I told him in 1984 that I wanted to rule the world, it’s Dick Clark who ruled the world. He loved what he did and his energy and enthusiasm were boundless. A great man. I bow to his memory and everything he did with his life.”

Today in Madonna History: April 18, 2012

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On April 18 2012, Madonna was interviewed by Harry Smith as part of NBC’s Rock Center.

Madonna talked about her Super Bowl performance, rehearsing for her upcoming MDNA World Tour, parenting and her thoughts on the paparazzi photos of Lourdes smoking.

Today in Madonna History: April 2, 2012

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On April 2 2012, the third single from Madonna’s MDNA album, Masterpiece, was released in the United Kingdom.

Masterpiece was composed by Madonna, Julie Frost and Jimmy Harry and produced by Madonna and William Orbit.

When Madonna was directing her film W.E., her manager Guy Oseary persuaded her to compose a song for the soundtrack. Frost was living in Los Angeles at that time and was assessing her priorities in the music world, and wanted to collaborate with a number of artists, Madonna being the first. “She is an icon”, Frost said, “But most importantly she has some of the best Pop songs in the history of music… so yeah it’s always a dream to work with people like her.” Orbit, who was working with Frost and Harry on an assignment, contacted them for collaborating with Madonna on Masterpiece. He had heard Frost’s initial composition of the song and knew that Madonna would love it. According to Frost the theme explained to them was about bittersweet love and the hardships felt being in a relationship. Madonna, Frost and Harry sat together with this idea and brainstormed and came up with the lyrics and the melody. Over time, Madonna changed the structure of the song and the final version was ready for recording.

Madonna recalled:

“Guy harangued me for the entire time I was filming and editing my movie to write a song. And I said, ‘Please, Guy, I’m trying to focus on being a director and I want people to pay attention to the film and I don’t have time.’ So then I finished the film and I started making my record and somehow magically and miraculously the song emerged, ‘Masterpiece,’ so thank you, Guy Oseary, for being so irritating.”

Today in Madonna History: March 24, 2012

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On March 24th 2012, The New York Post’s Page Six reported that Madonna’s video for Girl Gone Wild had been deemed too wild for general viewing on YouTube. It would be restricted to registered users over the age of eighteen in its uncensored form:

“Madonna’s steamy new video for Girl Gone Wild has been banned from open view on YouTube for being too raunchy, with scenes including nudity and a close-up of a man’s PVC-clad crotch. YouTube chiefs have restricted the video for those 18 years or above, and sources tell us they’ve told the superstar’s management that if they want it to be available for viewing by all, they must edit out shots of bare bottoms, a man rubbing his crotch and an implied masturbation scene where a man gyrates before a mirror. Madonna’s team was working yesterday on an edited version of the video for YouTube because, for the first time, it’s based its marketing strategy for her new album, MDNA, on social media, including a live Facebook interview with Jimmy Fallon today. A source told us, ‘YouTube has decided the video is too raunchy and should only be viewed by those 18 or over, and actually, the video is hard to find on the site. YouTube has sent Madonna’s team a list of shots that should be cut to make it appropriate for everyone.’ Fashion photographers Mert Alas and Marcus Piggott directed Girl Gone Wild, using much of the singer’s trademark erotic imagery, including topless men dancing in black tights (mantyhose) and platform heels. YouTube also took exception to an S&M-inspired scene of a silhouette in chains. The video was deemed ‘inappropriate for some users’ by YouTube, and viewers must verify they’re 18 or older and log in to watch it. Madonna’s rep, Liz Rosenberg, told us, ‘Some things never change. This is a throwback to [1990] when MTV refused to show Justify My Love.'”

A re-edited version of the Girl Gone Wild video was provided to YouTube several days later and was approved for general viewing.

Today in Madonna History: March 20, 2012

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On March 20 2012, Madonna’s Girl Gone Wild video was released.

The black-and-white music video was directed by Mert Alan and Marcus Piggott. The video featured Madonna and a number of male models in different looks, dancing with the Ukrainian group Kazaky. It received critical acclaim for the editing and the visuals, while reviewers noted that it took inspiration from several past videos released by Madonna, such as Erotica, Justify My Love, Human Nature and Vogue.

Artur Gaspar from Kazaky recalled:

“By the end of the day on set, our feet were bleeding and we had blisters… But if Madonna can repeat the dancing for the 50th time, why can’t we?”

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