Tag Archives: Music Videos
Today in Madonna History: February 16, 1998
On February 16 1998, the music video for Frozen premiered on MTV at 4 p.m. Directed by Chris Cunningham, the video was filmed in the Mojave Desert in California from January 7th to 10th.
Initially Madonna had considered filming the video in Iceland but decided that a barren desert would create a similarly desolate backdrop, without the added difficulty of filming in extreme cold temperatures. As it turned out, filming in the desert at dusk in January was far from the warm location she had envisioned; low temperatures and an accompanying rainstorm left much of the crew under the weather.
In an interview with MTV News, Cunningham stated that Madonna became interested to work with him after seeing his Aphex Twin-directed music video, “Come to Daddy” (1997). The black goth gown outfit Madonna wears in the video was designed by Olivier Theyskens, and provided by then-new collaborator, designer Arianne Phillips.
Today in Madonna History: February 15, 1985
On February 15 1985, the Vision Quest original motion picture soundtrack was released on Geffen Records. To promote the release, music videos for Crazy For You and Gambler were both serviced to MTV together in late January.
Despite Gambler only being released as a single in markets outside North America, its video received moderate rotation from MTV nonetheless – possibly due to the fact that there were no competing videos produced for the final two singles from Like A Virgin.
Gambler was Madonna’s last entirely self-written single until the 2007 release of the charity single, Hey You. Other singles for which she received sole writing credit include Everybody (which was in fact a Stephen Bray co-write, however a publishing arrangement granted him sole credit for another of their collaborations, Ain’t No Big Deal, in trade), Burning Up, Lucky Star and Sidewalk Talk. Album tracks Think Of Me, I Know It and Shoo-Bee-Doo were also entirely self-written.
A third Madonna song that was recorded for the Vision Quest soundtrack, Warning Signs, was eventually dropped from the project. A cassette copy of the song, which is also credited to Madonna alone, was submitted to the Library of Congress for copyright registration in February of 1984, at the same time as Gambler.
With Stephen Bray having confirmed his involvement in the song’s production (which he described as “a cool synth track”), it appears that its production credits would mirror those of Gambler, which was produced by Jellybean Benitez and arranged by Bray. Given that early press for Vision Quest (including an on-set interview with Madonna herself) mentioned the inclusion of three new songs, footage of Madonna performing Warning Signs was likely filmed but ended up on the cutting room floor. Surprisingly, this additional footage has never resurfaced and the song has never leaked.
Today in Madonna History: January 7, 1998
On January 7 1998, filming began for Madonna’s Frozen music video in the California desert with director Chris Cunningham.
Cunningham recalled the initial concept for the video in his book, Directors Label:
“The original treatment was, like, massive piles of bodies in the desert. All these figurative sculptures made up of bodies that were all multiple Madonnas. They were all going to split and break up and change into ravens and then change into dogs. Just a performance video, but a really elaborate one using her, her clothes, and any shapes that would come out of her clothes.”


















