On August 24 2006, clothing retailer H&M released its Madonna inspired tracksuit. Madonna and select members of her crew from The Confessions Tour were also featured in the accompanying print ad campaign, photographed by Rankin.
The success of the campaign led to more comprehensive Madonna co-branding ventures with H&M, D&G, and to the eventual launch of her own fashion brands – Material Girl and Truth or Dare by Madonna.
On August 23 1986, Papa Don’t Preach spent the first of two weeks at #1 on Billboard’s Hot Maxi-Singles Sales chart.
Despite being more of a pop/rock song than a club-oriented cut – both in its original form and in Stephen Bray’s extended remix version – Papa Don’t Preach nevertheless managed to reach #4 on Billboard’s August 30th Hot Dance/Club Play chart due to the massive buzz surrounding the song and its undeniable crossover appeal.
On August 22 2009, Madonna scored her 55th Billboard Hot 100 hit with Celebration. The lead single from Madonna’s career spanning greatest hits collection of the same name debuted at #71.
Celebration was written and produced by Madonna, Paul Oakenfold and Ian Green, with additional writing from Ciaran Gribbin.
Billboard reviews Celebration:
Madonna’s latest single won’t start any new trends, but it does return the singer to her dance-floor roots. “Come join the party … ’cause everybody wants to party with you,” she sings on Celebration, the title track and one of a reported two new songs on her best-of set that’s due September 29. A notable assist comes courtesy of trance DJ/producer Paul Oakenfold, who co-wrote and co-produced the buoyant stomper. He supplies a surging beat that could easily have been lifted from the star’s Confessions On A Dance Floor period (Hung Up, Sorry) but can be traced even further back to her 1992 hit Deeper And Deeper. The melody, meanwhile, recalls her last single, 4 Minutes, in its urgency. Consider Celebration a score for Madonna’s retro-futuristic fan base and a nice bookend to her collection of chart glories.
On August 21 1993, Rain made its debut on the Hot Dance Music/Maxi-Single Sales chart, bowing in at #32.
While the inclusion of non-album track Up Down Suite (essentially a dub remix of Erotica outtake Goodbye To Innocence, retitled) and a remix of Waiting provided enough incentive for most fans to pick up the Rain maxi-single, interest apparently did not extend very much further. The maxi-single peaked at #13 the following week and would drop off the Maxi-Single Sales chart altogether after an unusually brief (by Madonna’s standards) six-week run.
On August 20 1995, Human Nature was released in Europe as the final single from the Bedtime Stories album.
In North America, Human Nature had been rush-released two months earlier in an attempt to re-engage radio programmers after a particularly poor reception to the Bedtime Story single – which had been virtually ignored by most stations who instead kept their focus on Madonna’s previous radio smash hit, Take A Bow.
On August 19 1997, Buenos Aires (from Evita) was released as a promo-only single to club DJs and radio stations in the USA to promote Evita on video.
Here is a full listing of the different mixes of Buenos Aires:
World Mix Edit
World Mix Edit – Shorter
Te Amo 12″ Extended Vocal Version
Te Amo 12″ Extended Instrumental Version
Te Amo 12″ TV Dub
Te Amo 12″ Acapella Version
Te Amo Single Edit
Te Amo Radio Version
On August 18 2002, the official poster for Swept Away was released.
The film Swept Away, starring Madonna and directed by her husband, Guy Ritchie, would open on October 11 2002 in US theatres. The movie was initially titled Love, Sex, Drugs, and Money, and was based on the 1974 Italian film Travolti da un Insolito Destino Nell’Azzurro Mare D’Agosto. Adriano Giannini and Bruce Greenwood also starred in the film. In the film, Madonna played a socialite stranded on an island with a handsome, Communist sailor (Giannini).
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