Category Archives: 1998

Today in Madonna History: July 25, 1998

July 25, 2025 By in 1998, July Tags: , , , , , , 1 Comment

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On July 25 1998, the music video for Drowned World/Substitute For Love premiered in Europe. The video was directed by Walter Stern and was filmed on June 26 & 27 1998 at London’s famous Claridge’s Hotel and Piccadilly Circus.

The video caused some controversy when the British press reported that it would feature scenes of Madonna’s car being chased by paparazzi on mopeds, concluding that it was a reference to the death of Diana, Princess of Wales, the previous year. Liz Rosenberg responded by denying that the scenes were intended to draw comparison to Diana’s death and insisting that the video was about Madonna’s own relationship with fame.

Sadly the video was not serviced to video channels in North America, and with online steaming and downloadable videos not yet prevalent at the time, most fans outside of Europe were only able to enjoy the video for the first time when it appeared on the 93:99 video collection over a year later.

Today in Madonna History: April 12, 1998

April 12, 2025 By in 1998, April Tags: , , , , , , , , 1 Comment

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On April 12 1998, the television special Madonna Rising premiered.

Produced as part of the promotional activities for the Ray Of Light album, the special featured Madonna reminiscing about her formative years in New York with pal Rupert Everett as they visited some of her pre-fame dwellings and hang-outs. Interview segments with Nile Rodgers, Debi Mazar, Seymour Stein, Maripol and others were also included for good measure.

Today In Madonna History: March 13, 1998

March 13, 2025 By in 1998, March Tags: , , , , 1 Comment

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On March 13 1998,  Madonna was a guest on NBC-TV’s The Rosie O’Donnell Show. Madonna performed Frozen to promote the Ray Of Light album.

Today in Madonna History: March 1, 1998

March 1, 2025 By in 1998, March Tags: , , , 1 Comment

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On March 1 1998, the lead single from Madonna’s Ray of Light album, Frozen, debuted on the ARIA (Australian Recording Industry Association) Singles Chart at its peak of number five.  The next week Frozen fell to number nine, but it returned to its peak of number five on March 15 1998 where it held steady for another three weeks.

Australia released Frozen with a unique picture CD (5-track).

Today in Madonna History: February 16, 1998

February 16, 2025 By in 1998, February Tags: , , , , 1 Comment

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On February 16 1998, the music video for Frozen premiered on MTV at 4 p.m. Directed by Chris Cunningham, the video was filmed in the Mojave Desert in California from January 7th to 10th.

Initially Madonna had considered filming the video in Iceland but decided that a barren desert would create a similarly desolate backdrop, without the added difficulty of filming in extreme cold temperatures. As it turned out, filming in the desert at dusk in January was far from the warm location she had envisioned; low temperatures and an accompanying rainstorm left much of the crew under the weather.

In an interview with MTV News, Cunningham stated that Madonna became interested to work with him after seeing his Aphex Twin-directed music video, “Come to Daddy” (1997). The black goth gown outfit Madonna wears in the video was designed by Olivier Theyskens, and provided by then-new collaborator, designer Arianne Phillips.

Today in Madonna History: January 26, 1998

January 26, 2025 By in 1998, January Tags: , , , 1 Comment

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On January 26 1998, Madonna was interviewed by Ian “Molly” Meldrum in Los Angeles, California during the promotional campaign for her upcoming album, Ray Of Light.

The interview aired in early March as an Australian television special, sponsored by Warner Music Australia.

Today in Madonna History: January 7, 1998

January 7, 2025 By in 1998, January Tags: , , , , , 1 Comment

On January 7 1998, filming began for Madonna’s Frozen music video in the California desert with director Chris Cunningham.

Cunningham recalled the initial concept for the video in his book, Directors Label:

“The original treatment was, like, massive piles of bodies in the desert. All these figurative sculptures made up of bodies that were all multiple Madonnas. They were all going to split and break up and change into ravens and then change into dogs. Just a performance video, but a really elaborate one using her, her clothes, and any shapes that would come out of her clothes.”