Today in Madonna History: February 27, 1991

immaculate-collection-body-of-work-promo-stand

On February 27 1991, Madonna’s first greatest hits video collection, The Immaculate Collection video was certified double platinum (for sales of 200,000 units).

Stephen Thomas Erlewine (AllMusic) had this to say about the video collection:

If any artist exploited MTV and music video to its full extent, it was Madonna. Duran Duran may have been the first video stars, but Madonna was savvy enough to redefine her image with each video, not just each album. All of her major videos between 1983 and 1990 (with the exception of her first, Burning Up, and Justify My Love, which was one of the new tracks on the greatest-hits The Immaculate Collection) are included on the video edition of Immaculate. Images from the videos — the gondolas of Like a Virgin, the Marilyn Monroe homage of Material Girl, the faux-Blade Runner Express Yourself, the taboo-shattering Like a Prayer, the sleek, stylish Vogue — have not only become part of pop music history, but of pop culture, and that becomes apparent after watching this collection. It’s truly astounding to watch the videos back to back, as it confirms that Madonna always knew where she was going, visually and musically. The singles were benchmarks of pop music in the ’80s, and if anything, the videos are even more important. This is what mainstream pop was all about in the ’80s.

Today in Madonna History: February 22, 1991

jml-feb22-1 jml-feb22-2

On February 22 1991, Madonna’s controversial Justify My Love music video single was certified 8x platinum for shipment of 400,000 units in the USA.

Despite MTV and other similar video channels around the world banning the Justify My Love music video, the financial advantages of the ban were not lost on Madonna:

“It may seem like it was a publicity stunt, and I was very lucky, I must say. But I did not plan on selling this video. The controversy just happened. It wasn’t planned. So lucky me.”

 jml-feb22-end2

Today in Madonna History: January 19, 1991

justify-immaculate-collection-1 justify-immaculate-collection-2 justify-immaculate-collection-3 justify-immaculate-collection-4

On January 19 1991, Madonna’s The Immaculate Collection video collection hit #1 on the Top Music Videos chart in the USA.  The VHS video single for Justify My Love hit #2 on the same chart.

Today in Madonna History: January 18, 1991

immaculate_collection-Madonna_january

On January 18 1991, Madonna’s The Immaculate Collection was certified double platinum for sales of 2 million units in the USA.

Today in Madonna History: November 27, 1991

On November 27 1991, Madonna contributed a pre-taped monologue for the MTV 10th Anniversary – Money for Nothing special that aired on ABC-TV. Madonna’s segment was filmed by Alek Keshishian.

The following quote is how Madonna started her monologue:

I’m here because I wanted to talk to you about us.

And all that we’ve been through.

I wanted to talk about me and you.

I remember when we first met.

You didn’t know who you were yet.

I didn’t know who I was.

We grew up together.

Today in Madonna History: November 4, 1991

6-8-99-Immaculate_Collection_DVD_release

On November 4 1991, Madonna’s The Immaculate Collection was certified triple platinum (for shipment of 3 million units) in the USA.

Here’s a quick review of The Immaculate Collection by Rolling Stone magazine:

A perfect Madonna CD: You get timeless pop such as Holiday, provocations like Papa Don’t Preach, dance classics like Into the Groove and a then-new Lenny Kravitz-produced sex jam, Justify My Love, which samples Public Enemy.

Today in Madonna History: September 5, 1991

immaculate-collection-video-poster

On September 5 1991, Madonna’s The Immaculate Collection won Best Long-Form Video at the 8th annual MTV Video Music Awards at the Universal Amphitheatre in Los Angeles, California.

%d bloggers like this: