Today In Madonna History: April 3, 2008

4 minutes usa sheet music 550

On April 3 2008, the music video for 4 Minutes – the debut single from Madonna’s 11th studio album for Warner Bros. Records, Hard Candy – made its world premiere as a video single available to purchase through iTunes. The digital retailer held exclusive rights to the video for a period of 48 hours, after which it was made available for streaming and broadcast through digital and traditional channels.

The video was filmed in London in February, 2008 and was directed by French wunderkinds, Jonas & François (Justice & Kanye West). At the time of the video’s launch, the audio download of 4 Minutes was already holding the #1 position on iTunes. When asked about the “4 Minute Fever Phenomenon,” Madonna commented, “Goody goody gum drops.”

One thought on “Today In Madonna History: April 3, 2008

  1. Four Minutes is Madonna’s Law of Attraction moment-As she is saving the world with a march tempo protest rally dance, she is making it dance and sing because after all-it’s all about the music! Good song, that!

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