Madonna opened her Rebel Heart Tour on September 9 2015, in Montreal, Canada.
Before the first show, Women’s Wear Daily shared some of the costume designs by Gucci, Prada, Moschino, Alexander Wang and Fausto Puglisi.
Alexander Wang commented on the process of selecting costumes:
“For her, the performance comes first. She has to be able to dance and move and feel comfortable in it”
Arianne Phillips also commented on the process:
“Madonna doesn’t really finalize any of the designs until 100 percent of the choreography is set.It’s a real back-and-forth conversation and it’s a brutal process for most fashion designers. You’re hanging in the balance while all the practical aspects are worked out, like the choreography and the quick-changes.”