On October 19 2002, Madonna’s Die Another Day debuted at #41 on the Billboard Hot 100 in the USA. The hit single spent 17 weeks on the chart, eventually peaking at #8 on November 9.
On October 16 2002, Billboard released their review of Madonna’s Die Another Day:
The theme to the latest James Bond instalment, Die Another Day, is certainly a far cry from the melodic musings of Shirley Bassey, Nancy Sinatra, Paul McCartney, and even Duran Duran. Die Another Day in many ways picks up on the heels of Madonna’s inventive, experimental Music — thanks to her reunion with writer/producer Mirwais Ahmadzai — with a predominance of squiggly blips and zaps and enough effects on Madonna’s vocal to render it practically non-human. It’s an odd number, somewhat disjointed, a bit nonsensical, and not so much melodic as a highly stylized jam — but one must never underestimate the motivations of the long-and-lasting Madonna; and sure enough, with repeated listening, there are enough clever goings on and a hook that sinks into the consciousness to make this a captivating journey. James Bond purists may find themselves fitful that the traditional melodrama that marks such theme songs is remiss here, but radio jumped on the track weeks ahead of its official release, which will certainly fan the flames of publicity for the upcoming flick, out Nov. 22 in the U.S. On the horizon: an onslaught of remixes. Score another bull’s-eye for Madonna.
On September 27 2002, the theme and title-track for the twentieth film in the James Bond franchise, Die Another Day, received its world premiere on New York radio station Z100. The song had been due to hit the airwaves on October 10th, but when Z100 got their hands on the track ahead of schedule they immediately added it to their heavy rotation playlist. Other stations quickly followed suit, prompting an early but very strong debut at #41 on the Billboard Hot 100 in the U.S. and becoming the chart’s highest first-week entry of the year.
Die Another Day was written and produced by Madonna and Mirwais with string arrangement by the late, great Michel Colombier. After being introduced to Madonna through Mirwais, Colombier arranged strings for Madonna’s 2000 hit Don’t Tell Me, scored her film Swept Away and arranged the American Life tracks Nothing Fails and Easy Ride. Colombier sadly lost a brief battle with cancer in 2004, leaving behind a legacy of celebrated collaborations with the likes of Serge Gainsbourg, Prince and Joni Mitchell, to name only a few.
Madonna’s Bond theme was first performed during 2004’s Re-Invention Tour, where it became a visual showstopper with its ambitious and impressively executed tango-influenced choreography.
On August 24 2014, Madonna was featured in a Forbes Magazine piece written by Hugh McIntyre examining the Most Expensive Music Videos Of All Time.
Of all the expensive music videos made over time (and there are quite a few), the top five are created by only two artists: Michael Jackson and Madonna. This shouldn’t come as much of a surprise, as those two legends are some of the only ones who would have enough clout to rustle up millions for a four-minute movie. While other artists typically use music videos as a way of selling more copies of a certain song or album, these two turned the music video into an art form, attempting to top themselves with each new project. (*Adjusted for inflation to 2013 dollars.)
5. Michael Jackson — “Black or White,” $6.9 million* (originally $4 million)
The lead single from Jackson’s Dangerous needed a video that would be many things all at once—fun, meaningful, and above all else, memorable.
4. Madonna — “Bedtime Story,” $7.7 million* (originally $5 million)
“Bedtime Story” is the first of three Madonna music videos on this list, though the single it was made to promote is not one of the singer’s greatest successes. Directed by Mark Romanek, who would also direct the music video that ends up surpassing “Bedtime” as the single most expensive of all time. Not one to miss a publicity opportunity, Madonna premiered the video at movie theatres in New York City, Chicago, and Santa Monica. These days, it is housed permanently in a collection at the Museum of Modern Art in New York.
3. Madonna — “Die Another Day,” $7.9 million* (originally $6.1 million)
While the song received mixed reviews from critics, Madonna’s Bond song went on to be the best-selling dance song of 2002 and 2003, and its video was nominated for a Grammy. The James Bond-inspired video has the legendary pop star fighting herself, which was a mixture of green screens and intricate and expensive special effects. A few years ago, Billboard ranked the song the #6 song from the Bond franchise.
2. Madonna — “Express Yourself,” $9.4 million* (originally $5 million)
Madonna’s “Express Yourself” video cost $5 million to make back in 1989, making it the most expensive video ever made at the time. The clip, which was inspired by 1927 German science fiction film Metropolis was directed by David Fincher, who would go on to be nominated for Academy Awards for also directing both The Curious Case of Benjamin Button and The Social Network. The video sees the singer dressing in a masculine fashion, yet being as sexual as ever.
1. Michael Jackson and Janet Jackson — “Scream,” $10.7 million* (originally $7 million)
The video for “Scream,” the first single off Michael’s HIStory: Past, Present and Future, Book I album is really one for the books, and one of the few videos that everybody remembers seeing for the first time.
On March 12 2003, Warner Bros. issued a press release for Madonna’s American Life album:
A new Madonna album, American Life, has been set for a worldwide release on April 22nd.
The enduring icon’s first new collection of original material since 2000’s multi-platinum smash Music, American Life is being hailed as Madonna’s most accomplished, original and intensely personal album to date; a resonant and revealing emotional journey that marks a new highpoint in a career that has for all time redefined the expressive potential of contemporary music.
Recorded over a full year in London and Los Angeles, American Life, the artist’s tenth studio album, features eleven new Madonna compositions, including the title track and debut single, which ships to radio March 25th.
“All of these songs reflect my current state of mind. I feel like I have just woken up out of a dream. They range from dismay and anger to joy and certainty. Hopefully, I have taken the personal and made it universal,” stated Madonna regarding her new album which she wrote and produced with Mirwais Ahmadzai with whom she also collaborated on her previous release Music.
The American Life CD includes the title track, as well as the following songs: Hollywood, I’m So Stupid, Love Profusion, Nobody Knows Me, Nothing Fails, Intervention, X-Static Process, Mother & Father, Easy Ride, and Die Another Day, the hit theme song from the James Bond film of the same name.
The American Life single is also the subject of a brilliant new video from the pioneering multi-media visionary, an artist who single handedly invented the short music film medium. In a stunning collaboration with director Jonas Akerlund, American Life expresses a panoramic view of our culture and looming war through the view of a female superhero portrayed by Madonna set against a backdrop of current cultural obsessions. It’s a penetrating examination of our national psyche. The video is scheduled to air the first week in April.
Remixes of the American Life single by, among others, mega-hot hip hop diva Missy Elliott, Peter Rauhofer, Felix da Housecat and Maverick Records artist Paul Oakenfold will be available in various configurations over the next several months.
An extensive schedule of appearances, performances and special events has been set in conjunction with the release of American Life including an appearance on an episode of the hit NBC-TV comedy Will And Grace.
One of the most original and innovative artists of the modern era, Madonna has sold hundreds of millions of albums, topped charts across two decades, created an enormously influential body of work in video and film and stood at the forefront of socially conscious artists worldwide. With American Life, Madonna has once again reached deeply into her own life as the source and substance of her extraordinary artistry.
On November 22 2002, the twentieth James Bond film, Die Another Day, was released by MGM. Die Another Day was the fourth and last film to star Pierce Brosnan as James Bond.
Die Another Day was directed by Lee Tamahori. The film marks the James Bond franchise’s 40th anniversary. The series began in 1962 with Sean Connery.
The title song for Die Another Day was written and performed by Madonna, who also had a cameo in the film as Verity, a fencing instructor.
Madonna’s cameo as Verity: