On July 23 1988, “Madonna – Ciao Italia: Live From Italy” hit #1 on the Top Music Videos chart in the US.
On May 24, 1988, “Madonna – Ciao Italia: Live From Italy” was released on home video and laserdisc.
The release featured a combination of footage from her shows in Turin, Italy (September 4 1987), the tour’s final date in Florence, Italy (September 6 1987), along with additional clips from an earlier show in Tokyo (June 22 1987). The full Turin concert had been previously broadcast in Europe, while the complete Tokyo performance was issued exclusively in Japan on VHS and laserdisc six months prior to the release of “Madonna – Ciao Italia: Live From Italy”.
On March 9 1999, Madonna – Ciao Italia: Live From Italy (previously released in 1988 on VHS) was released on DVD.
Ciao Italia contained footage from a previous TV special of the Who’s That Girl World Tour called Madonna in Concerto, broadcast in Europe in 1987, filmed at the Stadio Comunale in Turin, Italy. The video release also contained footage from shows recorded in Florence, Italy and Tokyo, Japan, the latter having previously been released as a Japanese TV special and home video release, Who’s That Girl: Live in Japan.
“A festive Italian stadium show featuring the Material Girl, who’s turned into a first-rate entertainer, strutting and singing in flashy production-number renditions of her recent most Billboard topping songs, is indeed a delight. The video captures the enormity of Madonna as a performer, and her theatrics, oomph and chutzpah.” – Dennis Hunt from Los Angeles Times