On July 5 2010, Madonna began filming W.E. The film locations included London, New York and France.
Madonna on her decision to direct W.E.
“I directed Filth & Wisdom to teach myself about filmmaking… And now, with this self-punishing process of being a producer and a writer and a director, I’m taking the next step.”
On June 29 2010, Forbes announced that Madonna was listed as the #10 most powerful celebrity, down from #3 in 2009.
On January 22 2010, Madonna participated in the Hope for Haiti Now: A Global Benefit for Earthquake Relief charity telethon. The telethon was the most widely distributed telethon in history. The event was broadcast from Los Angeles, New York and London. There were also live reports from Haiti.
Madonna endorsed the relief efforts of the charity organization Partners in Health, donating $250,000 toward their work with victims of the Haitian earthquake. Partners in Health works to bring modern medical care to the world’s poorest communities and it has had a presence in Haiti for 20 years.
“My prayers are with the people of Haiti,” she said in a statement on her web site. “I can’t imagine the terrible pain and suffering they are experiencing. Sadly the depths of the tragedy are just becoming known and the need for our support grows more urgent with every passing moment.
“I urge all of my friends and fans around the world to join me collectively to match my contribution or give in any way you can,” she continued. “We must act now.”
On April 20 2010, The Power of Madonna – Glee episode (Season 1, Episode 15) aired on the Fox network.
When cheerleading coach Sue Sylvester (Jane Lynch) demands that Madonna’s music be played over the school intercom system, Glee club director Will Schuester (Matthew Morrison) sets the club a Madonna-themed assignment, hoping to empower the female club members.
Glee: The Music, The Power of Madonna, an EP containing studio recordings of songs performed in the episode, was released on April 20, 2010. Its tracklist includes Express Yourself, a mash-up of Borderline and Open Your Heart, Vogue, Like A Virgin, 4 Minutes, What it Feels Like for a Girl, and Like a Prayer.
The iTunes edition features a bonus track, Burning Up, which was not performed in the episode.
Lynch received the Primetime Emmy Award for Outstanding Supporting Actress in a Comedy Series for her performance in the episode.